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Progressive Web App
Project Title
An online platform for food and fresh produce connecting consumers to natural, locally sourced food with farm-to-home deals.
Industry
Mobile App, Consumer Technology
- Client
- Routes To Roots
- Year
- 2024
- Our role
- Farm-to-home PWA
- Platform
- Mobile
Description
Routes To Roots (PWA)
The Routes To Roots PWA brings farm-fresh produce online—connecting consumers to locally sourced food with farm-to-home deals.
Problem Statement
Seasonal produce commerce needs a lightweight, installable experience that still feels trustworthy.
Solution
We extended the brand into a PWA with deal-driven discovery, local sourcing stories, and mobile-first checkout paths.
Technology Stack
PWA, React, Service Workers, Node.js, PostgreSQL
Measurable Results
- +36% Deal conversion
- Growing PWA installs
- +44% Local supplier visibility
+36%
Deal conversion
Growing
PWA installs
+44%
Local supplier visibility
Conclusion
Routes To Roots (PWA) demonstrates how a focused product strategy, clear UX, and a modern tech stack can turn a complex Progressive Web App challenge into a measurable business outcome.
Gallery
Gallery
5 assets · includes video