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Mobile App
Project Title
A mobile application connecting consumers to natural, farm-based and sustainably produced food with curated product collections and traceability.
Industry
Mobile App, Consumer Technology
- Client
- Routes to Roots
- Year
- 2023
- Our role
- Farm-to-consumer mobile product
- Platform
- Mobile
Description
Routes to Roots
Routes to Roots connects people to natural, farm-based food with curated collections and traceability that builds confidence.
Problem Statement
Consumers want provenance, but farm supply chains are complex to communicate on mobile.
Solution
We built a mobile experience with curated product collections, origin storytelling, and clear pathways from discovery to purchase.
Technology Stack
React Native, TypeScript, Node.js, PostgreSQL, Firebase
React NativeTypeScriptNode.jsPostgreSQLFirebase
Measurable Results
- +80% Traceability views
- +33% Repeat orders
- +27% Collection CTR
+80%
Traceability views
+33%
Repeat orders
+27%
Collection CTR
Conclusion
Routes to Roots demonstrates how a focused product strategy, clear UX, and a modern tech stack can turn a complex Mobile App challenge into a measurable business outcome.
Gallery
Gallery
5 assets · includes video